Braze operates a cloud-based customer engagement platform that enables brands to deliver personalized communications across mobile, web, and in-app channels. The platform provides software development kits, REST APIs, and data integration tools that allow customers to ingest customer data, create targeted user segments, and orchestrate multi-step, cross-channel messaging campaigns. Core capabilities include segmentation and audience analysis, campaign management, journey orchestration through its Canvas tool, and personalization features powered by AI-driven recommendations and dynamic content delivery.
The platform serves a broad range of industries and geographic regions, enabling brands to manage customer interactions at scale. Revenue is generated through subscriptions to the SaaS platform, with pricing typically based on customer data volume and engagement volume. The company also offers partner data integrations and data transformation services that help customers activate first-party and partner data within their existing marketing technology stacks.
Braze employs approximately 1,700 full-time employees and maintains headquarters in New York, New York. The company was incorporated in Delaware in 2011 and operates globally, serving enterprise customers across multiple regions and verticals.
Fiscal years are as reported by the company and may not align with the calendar year. For example, Apple's FY 2024 ends in September 2024.
| Fiscal Year | EPS Diluted | EPS Basic | YoY | |
|---|---|---|---|---|
| 2025 | $-1.02 | $-1.02 | +22.7% | |
| 2024 | $-1.32 | $-1.32 | +10.2% | |
| 2023 | $-1.47 | $-1.47 | +33.2% | |
| 2022 | $-2.20 | $-2.20 | — |