BETTERWARE DE MEXICO, S.A.P.I. DE C.V

Operating as a direct-to-consumer selling company, Betterware de México conducts business across the United States and Mexico through a network of distributors, associates, leaders, and consultants. The company sells primarily through catalogues, leveraging a direct sales model to reach end customers rather than operating traditional retail locations.

The company operates two distinct business segments. Its Home Organization Products segment encompasses kitchen and food preservation items, home solutions, bedroom and bathroom products, laundry and cleaning supplies, wellness goods, and technology and mobility items. The Beauty and Personal Care Products segment offers fragrances, color cosmetics, skin care products, and toiletries. These segments serve overlapping customer bases seeking household and personal products through the direct sales channel.

Betterware de México employs approximately 2,595 full-time employees and maintains its corporate headquarters in Zapopan, Jalisco, Mexico. The company operates as a subsidiary of Campalier S.A. de C.V. and is listed on the New York Stock Exchange, providing it with access to capital markets while maintaining operations centered in Mexico with geographic reach into North America.