Traeger, Inc. designs and manufactures wood pellet-fueled barbecue grills, positioning its products as internet of things devices that enable users to program, monitor, and control cooking through a mobile application. The company sells grills through retail channels, distributors, and direct-to-consumer operations across the United States and internationally from its headquarters in Salt Lake City, Utah.
Beyond grills, the company operates complementary revenue streams centered on the Traeger ecosystem. These include wood pellets required as fuel, seasoning products such as rubs and spices, cooking accessories including pellet storage systems and smart thermometers, replacement parts, and branded apparel. Traeger also develops digital content offerings comprising instructional recipes, cooking technique videos, and lifestyle-focused branded content aimed at engaging its customer base.
The company operates with approximately 665 full-time employees and maintains a market capitalization of $0.1 billion. Traeger was founded in 1987 and is incorporated in Delaware. It competes within the household appliances and furnishings sector, specifically the barbecue and outdoor cooking equipment category.
Fiscal years are as reported by the company and may not align with the calendar year. For example, Apple's FY 2024 ends in September 2024.
| Fiscal Year | EPS Diluted | EPS Basic | YoY | |
|---|---|---|---|---|
| 2024 | $-0.27 | $-0.27 | +60.3% | |
| 2023 | $-0.68 | $-0.68 | -750.0% | |
| 2022 | $-0.08 | $-3.19 | +89.9% | |
| 2021 | $-0.79 | $-0.79 | — |