ATRenew Inc.

Operating primarily in China, ATRenew Inc. runs a marketplace platform focused on pre-owned consumer electronics and luxury goods transactions. The company facilitates the sale of refurbished and second-hand mobile phones, laptops, tablets, drones, and digital cameras through both online platforms and physical retail locations. Beyond electronics, ATRenew also sells vintage bags, watches, liquor, gold, and household goods, diversifying its product portfolio across consumer categories.

The business model encompasses both direct-to-consumer sales through company-operated channels and a merchant enablement service, whereby third-party sellers utilize ATRenew's platform infrastructure to reach customers. This dual approach generates revenue from product sales margins as well as platform fees from merchant partners. The company operates approximately 2,096 full-time employees across its mainland China operations, reflecting its position as a multi-channel retailer with physical and digital presence.

ATRenew was incorporated in 2011 under the name AiHuiShou International Co. Ltd. before rebranding to ATRenew Inc. in November 2021. The company is headquartered in Shanghai and conducts substantially all business within the People's Republic of China, where it competes in the growing secondhand e-commerce segment.